Brand is the soul of an enterprise and the comprehensive embodiment of the competitiveness of an enterprise and even a country. It plays an important leading role in the process of industrial transformation and upgrading and green and high-quality development. In recent years, China's garment enterprises have made great progress in brand building, gradually improved the construction of garment brand system, effectively improved the brand image, continuously improved the value of brand assets, further enhanced the brand popularity, reputation, influence and competitiveness, successfully counterattacked the international reputation of China's "Chinese brand" and won the world's recognition. In today's complex and changeable market environment at home and abroad, leading clothing brands lead the scientific and technological innovation and green development of the industry, give full play to the demonstration and driving role of leading brands, effectively promote and guide the high-quality development of the clothing industry and contribute to the stable growth of social economy. Industry information